Tuesday, November 15, 2005

Google Analytics

I'm usually more up to speed with this stuff, but I've been distracted lately, so I missed the launch of Google's new toy, Google Analytics, until Brad pointed it out to me...

I currently use StatCounter and MyBlogLog for tracking traffic, both on this site and on others I manage for work, along with FeedBurner to provide my RSS feed and the tracking statistics for the feed. It a good solution, and it works well for me, and the amount of information i have about you guys reading this is fairly scary...

But Analytics is supposed to be better [1, 2], although fairly resource heavy, downloading a 17k JavaScript with every page. Amongst others, Tim Bray is doing a limited rollout, and like many is having a few problems. I'm also experimenting with Analytics, and as you'd expect I'm experiencing a few teething problems with the service. We'll see how it goes...

Of course it's fairly simple to avoid being tracked (via Digg) by services like Analytics so for the truly paranoid out there, the message sort of has to be, "Don't Panic".